The Guardian Network

Investment professionals

We provide financial professionals with everything they need to grow the practice of their dreams — for them and for their clients.

2 financial representatives talking to a client

Our Values

  1. We believe in a genuine “you-first” philosophy that places you and your clients’ interests at the center of what we do.
  2. We help you deliver an uncommon approach to help clients grow and protect their assets while achieving financial success.
  3. We foster a culture that enables entrepreneurs to support client acquisition, management, and servicing.

Business model flexibility

Choose how you grow your business — brokerage, advisory, planning, or a combination. Regardless of how you plan to grow, there’s an entity for you. From Park Avenue Securities (PAS), the dual-registrant broker-dealer and corporate RIA, to Park Avenue Investment Advisory (PAA), the standalone RIA, or a hybrid, there’s a good fit for you and your practice.

We provide you access to a suite of product, technology, practice management, and service solutions to always help you gather, manage, and service clients more efficiently.

Objective wealth management

While focus on protection is the core building block to any grounded financial strategy, there are additional ways to complement your clients’ risk management approach to further help them grow and protect their assets. Whether it’s building a long-term investment strategy for retirement, saving for college, or capital preservation, we can help you step forward to be the trusted financial professional and do what’s right for your clients.

Building a comprehensive financial strategy requires access to a variety of objective investment solutions to match your clients’ needs, and put you both in control — from Advisory solutions, brokerage accounts, alternatives, high-net worth offerings, cash management, financial planning, and more.

A “you-first” approach to wealth management means you and your clients’ needs are placed first, and that you are empowered to provide recommendations in your clients’ interest. You-first means access to objective investment solutions. It means accessing a suite of investment products that support multiple goals and are available to your clients during all life stages. It means ensuring you have a competitive platform at your disposal to offer what your clients need. It means the support of your broker-dealer, RIA, and a mutual company with 160 years of experience. It means making wealth management business easy to do.

Simplified technology solutions

Taking advantage of our on-platform investment capabilities allows you to create a repeatable advisory business model to efficiently grow, manage, and service your wealth management business to scale. These evolving, integrated technology solutions save you and your staff time, create a more streamlined client experience, and help you better serve your clients.

  • Your Core Platform: NetX360
  • 24/7 Client Access1: NetXInvestor
  • Manage Your Advisory Business: Envestnet (PAS) & Orion (PAA)
  • Ready for Every Meeting: Albridge Wealth Reporting, AdvicePay, and The Living Balance Sheet®

Practice management to help you grow your business

We provide centralized, regional support to help you grow your business.

Support client building activity and practice growth.

Assist you in developing a repeatable 4-step wealth management process: Discovery, Analysis & Investment Selection, Investor Proposal & Presentation, and Ongoing Review & Monitoring.

Help you analyze and identify your client-base for most attractive opportunities.

Support client building activity and practice growth.

Peer-to-peer wealth management best practices sharing.

Training opportunities and events across the entire spectrum of wealth management.

Potential support in structuring your business through the acquisition lending program (alp) — an optional lending program which enables qualified financial professionals to buy/sell and transition a portion or all of a book of business as part of a long-term succession or retirement strategy.

Transition Management

Our Transition Management Team delivers customized, hands-on support to onboard, and transition experienced financial professionals. The Transition Management Team:

  • Focuses on the financial professionals and their end client experience
  • Executes by utilizing a flexible, collaborative transition model with subject matters experts across the organization
  • Collaborates with key stakeholders in the agency throughout the process
  • Offers customizable transitions tools
  • Provides tailored learning solutions to efficiently educate

As part of our offering, you may also qualify for the Transition Assistance Program (TAP). TAP is an optional program which provides eligible recruits forgivable loans to help ease their transition.

Regardless of your needs, we are here to support you and your growth.

The Guardian Network® is a network of independent agencies offering the full suite of proprietary Guardian products along with those of other top rated carriers.

Guardian® is a registered trademark of The Guardian Life Insurance Company of America®

Securities products offered through Park Avenue Securities LLC (PAS), member FINRA, SIPC. PAS is an indirect, wholly-owned subsidiary of The Guardian Life Insurance Company of America (Guardian), New York, NY.

The Living Balance Sheet®(LBS) and the LBS logo are service marks of The Guardian Life Insurance Company of America (Guardian), New York, NY.

©2023, The Guardian Life Insurance Company of America, New York, NY. All rights reserved. 

Pub6955-D (10/20)
2022-147692(Exp 12/24)